Joico

Joico Blonde Life Brightening Masque 150ml

Regular price €25.00

Blonde Life Brightening Masque

This magician-of-a-treatment instantly hydrates, softens, and amps up your pale strands by neutralizing those trace minerals that lead to dullness and yellowing. Nothing heavy, nothing greasy…just on-tone, crystal-clear perfection here.

Here’s Why You’ll Love It

  • Instantly hydrates bleached, double-processed, or high-lifted blonde hair
  • Adds softness and shine
  • Keeps hair polished and bright
  • Neutralizes chlorine and removes trace minerals to detox hair
  • Certified PETA Global Animal Test–Free 

Now Let’s Use It

Directions: Apply a generous amount to damp, freshly cleansed hair. Leave on for 3-5 minutes. Rinse. Use 1-2 times weekly.Blonde Life Masque coming out of bottle

Let’s Look Inside


Smart Release icon

Smart Release Technology

Packs our triple-powered, healthy hair ingredients inside an invisible liposome. This unique delivery system offers continuous release to the hair, protecting it against the recurring damage caused by daily styling and wear.

Arginine

A naturally occurring amino acid crucial to hair’s strength. Products that include Arginine help protect hair and rebuild it from the inside out.

Monoi Oil

A rare, exotic blend of Coconut Oil and Tahitian Gardenia Flower, helps fight frizz and boost shine while also helping to protect hair from environmental damage.

Tamanu Oil

A rich, Southeast Asian UV-absorber packed with fortifying Omega-6 and -9, helps deeply hydrate hair, bump up shine, and banish brittle strands.